#19: Mickeli Bedore - The Man On Fire


“There’s nothing worse than regret.”

Have you ever felt that itch to start something new or take a professional risk? If the answer is yes, then I recommend you listen to the story of Mickeli Bedore (@mickelibedore).

Mickeli is the Founder and CEO of Bedore Business Group (@BedoreGroup), which is an outsource sales company that is comprised of highly experienced and talented sales professionals. Mickeli is also the co-founder of an outdoor adventure company called Otium (@OtiumOutdoors).

Before starting both companies at the same time, Mickeli was a rockstar salesman for many years in Corporate America. He enjoyed a lucrative and comfortable career performing a job he was born to do. However, that enjoyment faded when Mickeli began to feel the entrepreneurial tug.

This tug intensified with the impending birth of his soon-to-be daughter. Mickeli started to ask himself, “what kind of eyes do I want her to look in to?” 

To which he replied, “I want her to see a man on fire.”


Topics mentioned or discussed:

  • “Good sales people talk the least, but listen the most.”

  • “The best sales people have a process and/or a system that they run each and every time without waiver.”

  • A pivotal conversation with his high school guidance counselor

  • Selling frozen pizzas with his uncle

  • “Doctors are the best sales people”

  • Sandler Sales Training (@SandlerTraining)

  • Music as a passion and creative outlet

  • Lessons learned from a brief career in the music industry

  • The Potty Song for his daughter

  • The 4-Hour Work Week by Tim Ferriss (@tferriss)

  • The E-Myth

Mickeli's favorites related to the twin cities:

Favorite Meal Under $15

Favorite Public Space

Favorite Annual Event:

  • Saint Patrick's Day in St Paul

Most Fascinating Person You Know

How Would You Describe the Twin Cities

  • “If February didn’t exist, everyone would live here.” 

State of the Union Message

  • “Don’t believe everything that you think. The path to 'I can do it' or 'I can’t' intersects between your ears.”